At Green Gecko Digital, we pride ourselves on ensuring that each individual website we create is to our client’s satisfaction. All our websites are fast, fully responsive and we make sure that all the website we create are mobile-friendly. If you’re looking for Crawley web design, look no further than Green Gecko Digital. Just take a look at our satisfied clients.

You may be asking yourself if web design is even that important to your business, I mean if your product is good enough, it’ll sell… right?

Well maybe not, studies have shown that consumers prefer design over simplicity. Not only that but web design also helps your websites SEO, which makes your business easier to find through search engines.

Web design will help you build your business’ brand. By optimising your web design Crawley consumers will recognise and become familiar with your business’ website. This creates consistency throughout your website and builds loyalty with your audience as other websites won’t feel the same as yours.

If your website is consistent throughout and maintains certain themes and layouts, consumers will associate these colours and designs with your brand. It will grow your brand’s online presence and brand recognition.

Web design is also important as it gives your audience a first impression of the business. If your design is poor, the viewer isn’t going to think too highly of the business. Consequently, if the website is sleek and easy to navigate, the first impression of the business is going to be a positive one. As they say, you don’t get a second chance to make a first impression, so make sure you get it right first time.

Your website design needs to be engaging to your audience. It’s been shown that 38% of people will stop engaging with a website if the content or the layout of the website is unattractive. For your business to be successful online, you want to make sure your audience is engaged with your content and your service. Otherwise, what’s the point in even having a website in the first place?

By having a professional and well-designed website, it immediately builds credibility. As a result, that then builds trust with your target audience. It’s been shown that judgements on a business’ credibility are 75% based around the design of the website. Design is much more than making something look pretty, it’s about building that relationship with your audience. Think about it, would you contact a firm if the design was poor? Therefore, you should do yourself a favour and invest in web design Crawley for your site.

Not only does web design optimise your user’s experience on the website, it also helps with SEO (Search engine optimisation). SEO helps your website rank higher on search engines. This makes it easier for customers to find your business through an internet search. Although it doesn’t sound like web design should help SEO, factors such as the navigation and speed of website all effect the websites SEO.

To sum up, web design is a massive part for any business’ online presence and mustn’t be overlooked.

If you have any queries about web design and how we can help your business feel free to contact us. Likewise, if you have any thought about how much web design would cost, please take a look at our blog post.